A dazzling elephant installation has been created for the 100-day Phoenix Festival, beautifully conceptualised by celebrity interior designer Gauri Khan. A portion of the proceeds from the festival will be donated to causes and initiatives supported by the NGO Meer Foundation. So, the more you spend, the more you give.
Comprising of two graceful elephant structures –over 25 feet in height, the display is made of metal and encrusted with 1 Lac crystals that ornament their bejewelled hides, encircle their necks with garlands and adorn their anklets. The elephants stand on a broad, circular base of painted plywood, with an elegant lotus sculpture at its fore and tall, stacked, fluidly designed lamps on either end facing each other at a diagonal slant, with their heads held aloft in anticipation of the coming festivities, and their outstretched trunks holding bud-shaped lamps to light up the sky. This larger-than-life installation will be unveiled by Gauri Khan at Phoenix Marketcity Kurla and will be displayed for the 100-day duration of the Phoenix Festival.
On the installation and association with the mall, Gauri Khan says,
“Collaborating with Phoenix Marketcity, Kurla to design this installation has been a great experience for me. The installation concept uses textures, accents, the palettes, shapes and compositions which will make it a spectacular visual treat to transform Phoenix Marketcity, Kurla into destination focus”.
Truly a shopper’s paradise, Phoenix Marketcity, Mumbai has been touted as the as the leading destination for shopping, dining and entertainment in the city. Not only is the Phoenix Festival the place to be this festive season, but by shopping and attending the fantastic events organised at the mall during this one-of-a-kind festival, patrons can even contribute to worthy social causes!
You’re sure to have something new to do, buy or enjoy every time you attend the Phoenix Festival, so head there with family and friends and make the most of
the 100 days with endless experiences!
Content for Instagram Post: Phoenix @MarketcityKurla collaborates with @GauriKhan to conceptualise an installation with 1 Lakh crystals and raise funds for a good cause supported by the Meer Foundation for women and kids. #ThePhoenixFestival #MarketcityMumbai