‘Pink toilet’ compounds around PVR complexes at Vikaspuri, Saket, and Vasant Vihar


National Commission For Protection of Child Rights (NCPCR), South Delhi Municipal Corporation (SDMC), Delhi Commission for Protection of Child Rights (DCPCR), Department of Women & Child Development (DWCD) and PVR Nest, have come together for building ‘Pink Toilets’ around PVR Complexes, where PVR Nest is the maintenance partner for the same.

The partnership involves building and maintaining three ‘Pink toilet’ compounds around PVR complexes at Vikaspuri, Saket, and Vasant Vihar. The toilet compound at Saket was inaugurated on 24th April 2018 (Tuesday).

Pink Toilet
Pink Toilet

 This is a significant innovative step towards the creation of a hygienic public restroom for women and adolescent girls. The ‘Pink Toilet’ is equipped with a sanitary napkin vending machine, incinerator facility and has a breastfeeding area as well. This initiative to build toilets specifically for women and children can address their health and hygiene concerns. It also supports the Swachh Bharat Abhiyan launched by Hon’ble Prime Minister, Mr. Narendra Modi.

Optimistic about the outcome of Pink Toilets mission, Ms. Kamaljeet Sehrawat, Mayor SDMC said, “Aligned with Hon’ble Prime Minister Mr. Narendra Modi’s vision, we are determined to improve the sanitation and hygiene in the national capital and we are taking all possible steps for the same. With increasing women and girls footfall in the capital city every day, it is vital to ensure that accessing hygienic toilets with sanitary napkins and facilities for their safe disposal is not a challenge. We are confident that together with organizations such as NCPCR, DCPCR, DWCD and PVR Nest, we will achieve our goal.”

Smt.Suti Kacker, Chairperson, NCPCR said, “With the current momentum addressing toilet infrastructure and cleanliness drive in India, it is crucial to provide clean toilet spaces for improving hygiene and health conditions for women and adolescent girls. Such an initiative will not only provide privacy and facility to dispose of through incinerators which are highly needed but shall also end the practice of open defecation leading to the better safety of women and girls. She congratulated Smt. Rupa Kapoor, Member of NCPCR for this initiative and expressed her gratitude to all the collaborating partners for joining hands for this cause.

Echoing the sentiment to address the need for earmarked toilets, Sh.Ramesh Negi, Chairperson, DCPCR said, “DCPCR is actively and effectively monitoring prevention of Sexual Abuse, and Child Trafficking. Having such Toilets will go a long way in preventing such evils.

Ms. Deepa Menon, Senior Vice President – CSR, PVR Ltd said, ‘’We are proud to be associated with NCPCR, SDMC, DCPCR and DWCD as a partner in ‘Pink Toilets’ initiative. We would like to laud them for considering a sanitation issue beyond just providing infrastructure. Maintenance of toilets and generating awareness among adolescents, their families and communities are equally important components, which will help in the long-term sustainability of the program and contribute to the behavior change aspect of the ‘Swachh Bharat’ campaign. Initiatives like these highlight how socially responsible organizations are willing to walk the extra mile to address gaps that exist in the sanitation infrastructure.’’

A Pink Toilet exclusively for women and adolescent girls also provides sanitary napkins and incinerators, will be an extraordinary initiative and a model to emulate. While SDMC was responsible for infrastructural construction/fabrication and re-construction (in case of existing ones) of the toilets and manage the utilities required such as sanitary napkins vending machine, incinerators, tissue papers, hand-wash facilities and the feedback mechanism, NCPCR is the concept partner. NCPCR provided its collaborative assistance to endorse and support the initiative. DCPCR and DWCD are the knowledge partners who are responsible to reach to disadvantaged surroundings and communities through Anganwadi. PVR Nest will be maintaining these critical public spaces for an entire year through their own resources.

In its endeavor to focus on initiatives that offer hygienic and healthy environment especially for adolescent girls in Delhi, ‘Pink Toilet’ is addressing specific barriers women and adolescent girls face in using existing toilet facilities. This first of its kind partnership also aims to engage and educate communities through such initiatives where additional facilities offer not only a clean but the safer environment.

In the past, on International Day for the Girl Child, NCPCR and South Delhi Municipal Corporation inaugurated its first Pink Toilet in the city’s Vikaspuri area on 12th October 2017.